I'm intrigued by the blending station opportunities. Yet I notice a feeling of unease with mega-retailers. I dislike the impact to local businesses and local economies. With MBA hat on, I know that the goal for these large companies is profit and growth, not civics. I'm certain Starbucks wishes to be a good corporate citizen, and they would claim the two (profit/growth and civics) can live hand-in-hand.
If I have the chance, I will check out the Tazo tea shop when it's open. I'm sure it will be well-done and visually appealing. Questions I would pose for the Tazo tea managers to consider:
- How will you invest locally - both in US communities, and in the tea-growing regions where you procure?
- Who are your tea buyers? Do they have tea-industry credibility?
- How will you educate your customers about tea (and the herbal tisanes) that you carry?
- Is there a way your tea shop can help lead people (especially young consumers) away from unhealthy sugary drinks?
PS - I'm taking a little "Meatless Monday" blogging break. Will be doing some traveling and so forth that makes it hard to post every Monday. I'll be posting at a more organic (ha ha) pace on this topic.